抖荫短视频

Soothing the Impact of Subscription Fatigue

There鈥檚 a subscription for everything these days. Literally everything. From Amazon Prime and HelloFresh to Netflix 鈥� not to mention its numerous competitors 鈥� most of us are juggling at least a handful of subscriptions. There seems to be new subscription-based businesses launching every day. But consulting giant Deloitte鈥檚 annual survey of Digital Media Trends […]

The Everlasting Escapism of Magazines

The pandemic-impacted previous year posed huge hurdles for almost every industry, and the magazine industry was far from immune. It would be easy to blame things on COVID-19 and leave it there. After all, it did drain readers鈥� disposable income, and company ad budgets. But for some magazines, such as the 60 new print titles […]

抖荫短视频 Fully Integrates The Ovid Bell Press into 抖荫短视频 Brand

抖荫短视频 announced the full integration of The Ovid Bell Press in Fulton, Mo., into the 抖荫短视频 brand. This integration will lead to enhanced printing capabilities and available services across all 抖荫短视频 facilities. 鈥淭his is the right time for the integration of The Ovid Bell Press into 抖荫短视频. More than uniting our name, this move will […]

Personalized Data Drive Customer Engagement and Satisfaction

鈥淏ut you don鈥檛 understand me.鈥� This customer refrain is far more common than many marketers realize. And yet, understanding your customers and creating personalized engagements are key to building loyalty, sales and profits. Consumers鈥� relationships with retailers and brands are no different from basic human relationships, according to a recent Forbes article E-Commerce Sales Will […]

Tips for Building a Magazine Staff

If you鈥檙e thinking about publishing a magazine, you should consider following two pieces of advice: Find your niche and stick with it. Get good help. Most of what follows here deals with the help part, but the niche aspect deserves some attention. It could be said that every magazine fits into a niche. It鈥檚 just […]

抖荫短视频鈥檚 Commitment to the Environment

At 抖荫短视频, 鈥淐reating value for our customers, employees and communities鈥� is a slogan we live by. Committing to our communities includes protecting those communities through environmentally responsible practices. From the paper we use to the equipment we run, here are some of the ways 抖荫短视频 practices good environmental stewardship. Protecting Our Forests 抖荫短视频 has achieved […]

Connecting with Your Remote-based Customers

The pandemic drove many office workers into a remote work setting 鈥� ready or not. This force-fed change accelerated a work-from-home trend that is likely to expand, even as some workers return to traditional office settings either full or part time. This means that all businesses 鈥� especially B2B marketing organizations 鈥� need to better […]

Why Our Brain Loves Paper

Touch 鈥� it鈥檚 one of the five senses that dictates how we perceive the world around us. It鈥檚 also one of the most important. 抖荫短视频 knows the importance of paper and wants to share Sappi鈥檚 groundbreaking book, written by Lana Rigsby of Rigsby Hull in collaboration with renowned neuroscientist Dr. David Eagleman, as it dives […]

QR Codes Make a Marketing Comeback

About a decade ago, quick response (QR) codes were hailed as a breakthrough for connecting the print and digital worlds. They would enable instant access to a mobile site simply by using a smartphone camera to take a picture of the barcode. Except they didn鈥檛. Or, more accurately, they didn鈥檛 do it quite that easily. […]

Best Practices for Amazing Direct Mail During COVID-19

Marketers are understandably concerned about how to approach customers in any medium during the current situation. And since the coronavirus pandemic is likely to have a long economic tail, everyone knows it鈥檚 important to keep sales going. While there may be some uniqueness to COVID-19, there are basic marketing axioms established during past economic declines […]